Home / Our Work / 12 legacy systems. Month-end close taking 5 days. Zero audit trail.
From Digital Ghost to a Thesis-Driven HQ That Doubled Founder Retention
CLEINT :
Peer Capital
Location :
India
105%
Increase in organic brand visibility within 60 days
Founder retention through the inquiry process
70%
Faster site performance via Webflow's global CDN
12 Hrs/Week
Saved on website maintenance through full autonomy
Problem
Peer Capital had the conviction and capital, but their legacy website was a "digital ghost" — a static brochure that failed to communicate the depth of their thesis or the speed of their execution. Internal updates required developer support, and technical friction was causing high-intent founders to drop off during onboarding.
What We Built
A custom Webflow platform built for conversion and speed, moving Peer Capital off rigid legacy structures entirely. An enterprise-grade CMS let the team manage team profiles and portfolio data with a single click, while a streamlined, frictionless onboarding flow kept high-intent founders engaged instead of dropping off, turning the site into a brand-defining asset that attracts the right founders automatically.
Tech stack
"We had strong conviction as investors, but our website wasn't communicating that to founders, it was actually getting in the way. Now it reflects who we are, and founders move through onboarding without a single hiccup."
Peer Capital Team
Explore the service behind this work.
Web Transformation
We transform legacy web platforms into scalable, secure, and high-performing digital ecosystems that improve customer experience and support future growth.
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