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A Quoting Agent That Compares Insurance Plans in Real Time
CLEINT :
Get My Policy
Location :
India
200%
Increase in average dwell time on site
3×
Increase in click-through rate to policy inquiry
10–15s → 40–60s
Engagement rate
Zero-Dev
Multilingual and plan updates managed independently
Problem
Get My Policy's static site made comparing complex insurance plans feel like a maze, and visitors left in 10 to 15 seconds. For overseas healthcare cover, a high-stakes, time-sensitive purchase, every comparison the user had to do by hand was a lead lost. The business had the aggregator relationships but no system doing the matching, so a human agent did it on the phone, one buyer at a time.
What We Built
A real-time marketplace with a quoting agent built on AWS Lambda and Make.com. As a buyer enters age, location and trip duration, the agent calls third-party aggregator APIs, scores the returned plans against the inputs, personalises the comparison and routes the buyer to the right policy form, instantly and without a human. Multilingual support opens it to an immigration-bound global audience, and plan or language updates need no developer. The decision support a human agent used to provide is now automated at the point of intent. Webflow carries the front end; the Lambda layer carries the agent.
Tech stack
"We were losing users before they even understood what we offered, the comparison process just wasn't working. Now people actually stay, explore their options, and follow through to a policy inquiry."
Get My Policy Team
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Web Transformation
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